NexFortis IT Solutions

Email Marketing Services for Canadian Businesses

A Canadian email marketing company that turns your list into a dependable channel for leads, repeat sales, and loyalty — campaign management, automation, list growth, and deliverability, run as one senior-led programme.

What NexFortis email marketing services include

NexFortis is a Canadian email marketing company that helps business owners turn their list into a dependable channel for leads, repeat sales, and customer loyalty. Our email marketing services are built around outcomes that matter — clicks that turn into revenue and a list that grows in value over time, not vanity metrics.

Email is still one of the highest-return channels a Canadian business can own — because you control it outright, with no algorithm between you and your customers. As an email marketing agency, we combine campaign management, automation, list growth, deliverability, and reporting into one connected programme, led by a senior consultant rather than handed to a junior or an offshore template mill.

A complete email marketing service is far more than blasting a monthly newsletter to the whole list: strategy, list health, segmentation, automation, copy, and deliverability all work together, so we run them as one connected programme. As a Canadian-based company, we build programmes that respect Canadian anti-spam expectations and treat subscriber data with a privacy-first approach — part of the rest of your digital marketing services.

Our email marketing services fit Canadian businesses that want more from a channel they already own — small businesses that want effective small business email marketing without enterprise rates; eCommerce stores that need automated flows (abandoned cart, welcome, post-purchase); service and B2B firms that nurture leads over weeks; businesses sitting on a list they have never properly used; and companies whose email keeps landing in spam.
$36 per $1

average ROI of email — higher than any other channel.

Source: Litmus
4.59B

email users worldwide — almost everyone you want to reach has an inbox.

Source: Statista
+114%

higher click-through (and +75% opens) for automated campaigns vs. manual sends.

Source: EmailTooltester

Our email marketing services

The full range of email marketing services under one roof — from one-time automation builds to ongoing programmes.

Email campaign management

We plan, write, design, build, schedule, and send your campaigns — promotions, announcements, and seasonal pushes — then report on what each one earned, so every send has a purpose.

Email marketing automation & lifecycle flows

This is where email earns its keep. We design and build the email marketing automation that works while you sleep — welcome series, abandoned-cart recovery, post-purchase follow-ups, and re-engagement flows triggered by what each subscriber does.

List building & segmentation

A list is only as valuable as it is healthy and well-organized. We help you grow it with compliant opt-in capture, clean and de-duplicate it, and segment it by behaviour, interest, and purchase history.

Newsletters & broadcasts

We turn the recurring newsletter from a chore into a relationship-builder — consistent, on-brand broadcasts that keep you top of mind and drive traffic back to your offers and content marketing.

Deliverability optimization

None of it matters if your email lands in spam. We handle the technical foundation behind the inbox — authentication (SPF, DKIM, DMARC), sender reputation, and list hygiene — so more of your email reaches the inbox.

eCommerce email

For online stores, we connect email to your store and catalogue — automated flows, product recommendations, and segmented campaigns built to recover carts and turn buyers into repeat customers.

Our email marketing process

01

Free email marketing audit

A no-obligation review of your list health, current campaign and automation performance, segmentation, deliverability, and platform — an honest baseline before any investment.

02

Strategy

The audit informs a prioritized plan: the segments to build, the automation flows that will earn the most, the campaign calendar, and the deliverability fixes to make first.

03

Execution

Our in-house team builds campaigns, automation flows, segmentation, and the deliverability foundation. No outsourcing.

04

Monthly reporting & optimization

Clear, plain-language reporting on the metrics that matter — list growth, deliverability, opens, clicks, and revenue per send — with continuous testing as the programme matures.

Why choose NexFortis for email marketing

What you getWith NexFortisTypical agency
Who does the workA senior team, founder-led end-to-endA rotating cast of generalists
DeliverabilitySPF, DKIM, DMARC, and sender reputation handledSend and hope
ComplianceCanadian anti-spam, privacy-first data handlingGeneric global blasts
AutomationLifecycle flows that earn while you sleepManual one-off newsletters
CommitmentMonth-to-month — no lock-inLocked contracts

Email marketing pricing after a free audit

Scoped to your list

We don’t publish fixed email marketing prices, because effective email is scoped to your list size, the number of automation flows and campaigns you need, your platform, and your growth goals — which is why a meaningful audit comes first.

After your free audit we present clear options aligned to the scope of work, with no hidden fees and no long-term lock-in — from a one-time automation build or deliverability fix to an ongoing monthly programme.

Related services

Part of our full digital marketing offering.

SEO Services

Keyword strategy, on-page optimization, and content built to earn rankings that send qualified buyers to your site.

Local SEO

Rank in the Google Map Pack and 'near me' searches across the GTA so nearby customers find you first.

GEO & AI Search

Get cited by ChatGPT, Google AI Overviews, Perplexity, and Gemini — where a growing share of buyers now start.

Frequently Asked Questions

Email marketing pricing varies by list size, the number of automation flows and campaigns, your platform, and scope — which is why we scope every engagement after a free audit rather than quoting a one-size-fits-all price. We structure plans to be accessible for small businesses and scalable as your list grows.

The best service for your business depends on your list size, your goals, and whether you sell online or generate leads — there is no single right answer for everyone. We are platform-agnostic: in the free audit we assess what you use today and recommend the right fit.

Sending cost depends almost entirely on your email platform's pricing, which is usually tied to your number of subscribers rather than charged per send. The bigger driver of value is not the cost to send but the quality of the list, the segmentation, and the automation behind each send.

A list's value is not fixed — it depends on how engaged, well-segmented, and deliverable it is, and on how well your campaigns convert it. A small, engaged list of buyers can outperform a large, neglected one, which is what list building and segmentation improve.

A common guideline is to keep roughly 80% of your email genuinely useful to the reader — helpful content and relevant offers — and reserve about 20% for direct selling. We build campaign calendars around that balance so your audience stays engaged.

Yes. We scope small business email marketing so the work — and the pricing — fits a smaller list and budget, focusing first on the automation and clean-up that deliver the fastest return.

About the author

Hassan Sadiq

Founder & CEO, NexFortis IT Solutions

Your programme is led personally by Hassan Sadiq, NexFortis Founder and CEO — not a rotating cast of generalists. Deliverability is a technical problem as much as a creative one, and as a certified Microsoft Solutions Partner with 15+ years in enterprise technology, Hassan brings genuine depth to authentication, sender reputation, and the integration between your email platform, store, and CRM. A small senior team owns your programme end-to-end.

More about NexFortis

Ready to make your list pull its weight?

Book a free, no-obligation email marketing audit — an honest assessment of where your email programme stands and what it will take to grow.

Get a Free Quote